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Great American Lager Festival

great american lager festival

Come join us for a celebration of the greatest beers in the world — American lagers!

14 beers…just $12.  You won’t find a better deal, or a more fun day on the mountain this summer!


It’s the Great American Lager Festival, presented by Liquor World.

You’ve been to beer festivals that focus on micro-brews.  Well, this one is all about macro-brews!  You say you’re a PBR man?  This festival is for you!

Tickets on sale now, just $12!

There’s nothing better than an ice-cold American lager on a hot summer day!  Whether it’s a PBR on the river, a Coors Banquet at the ball game, or a Budweiser on your porch, there’s just something uniquely special about these beers!

How It Works

It’s a beer festival — nothing complicated there.  But if you’re up for a fun twist,  it’s also a tasting event.

As you arrive, we’ll hand you a commemorative 5 oz. tasting glass and a scorecard listing all 14 of the beers available at the festival.  If you are up for a challenge, we’ll have you taste them blind — no labels.  Give them a rating, jot down some tasting notes, and feel free to take your best guess as to which beer is which.

You really think you know your PBR?  Well let’s see if you can prove it!

Or, do you just want to come enjoy some classic American lagers with your friends without the silly tasting contest?  That’s cool too!

Either way, this is sure to be a fantastic summer afternoon on the mountain, sampling the classic beers that this country was built on!

The Beers

More than a dozen of your favorite lagers will be on tap and are included in your admission.  Here’s what you will be sampling…

  • PBRGALF-Image with all the beers
  • Budweiser
  • Bud Light
  • Miller High Life
  • Miller Lite
  • Miller Genuine Draft
  • Coors Banquet
  • Coors Light
  • Keystone Light
  • Busch
  • Olympia
  • Rainier
  • Michelob
  • Natural Ice


Sample them all in your commemorative 5 oz. taster glass, then pick your favorite and enjoy!



While you are enjoying the finest beers in the world, we’ll have lots of fun stuff to entertain you:

  • Live music from The Outskirts
  • Volleyball, horseshoes, and lawn games
  • beer-related arts and crafts

This is going to be one of the most fun days on the mountain all summer, so don’t miss out!


Kids are welcome at this event.


Tickets on sale now!

If you are buying your tickets at the gate, cash transactions will help us keep the line moving quickly.  But if you know you’re coming to this fun event, why not save yourself $6 by purchasing in advance?

Advance Purchase  
Adult $12
Adult + Shuttle Transportation $22
Under 21 Free
Under 21 + Shuttle Transportation $10
Designated Driver Free

Event Day Purchase

Adult $18
Adult + Shuttle Transportation $28
Under 21 Free
Under 21 + Shuttle Transportation $10
Designated Driver $Free



For an additional $10 we are offering round-trip transportation from the Transit Center in downtown Durango to the mountain.  The ticket sales website includes an option to purchase the shuttle along with your admission ticket.  Space on the shuttle is limited.  If you plan to ride the shuttle, we strongly encourage you to buy your tickets in advance.  If the shuttle does not sell out in advance, you may purchase a ticket from the driver.  Please have $10 cash when you board.

The shuttle will depart at noon from the Transit Center and arrive by 1pm at Purgatory Resort.  After the event, the shuttle departs from the arrival court at 4:15pm and will arrive at the Transit Center by 5:15pm.

Our Presenting Sponsor

liquor-world logo gif

Purgatory Resort is proud to partner with Liquor World, our presenting sponsor for this event.

Conveniently located near the heart of downtown at 695 Camino del Rio, Liquor World has been a family-owned, local business for 27 years.  With their vast selection you are sure to find what you are looking for.

Stop in, say hello to Sherry, and see why Liquor World is a favorite among Durango locals.